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Business Guides

Actionable advice and resources for

entrepreneurs and small business owners.

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Zero to One: How to Turn Your Idea Into a Real Startup

Everyone has ideas — but turning one into a real, functioning startup? That’s where the magic (and the challenge) begins. In this guide, we break down how to take a raw idea and transform it into something people actually want without getting lost in perfectionism, overbuilding, or second-guessing yourself. Whether you’re stuck at the brainstorming phase or ready to build your MVP, this guide will give you the mindset, tools, and steps to go from “just an idea” to your first real users

Want to make the leap from dreamer to to doer?

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From Idea to MVP: A Step-by-Step Playbook for First-Time Founders

You’ve got a great idea — now what? This hands-on guide walks you through how to validate your concept, build a minimum viable product (MVP) without wasting months (or thousands), and start getting real feedback. Perfect for non-tech founders and early builders who want clarity, speed, and results — not confusion and code.

Ready to go from idea to something real users can try?

How to Fund Your Startup: Bootstrapping, Angel Investment, or VC?

Funding can make or break a startup — but choosing the right path is just as important as getting the cash. This guide breaks down the pros and cons of bootstrapping, raising from angels, and going the VC route. Whether you’re building a lifestyle business or aiming for hypergrowth, we’ll help you choose the best option for your goals.

Getting Your First 100 Customers Without a Marketing Budget

No ad budget? No problem. Your first 100 customers are the hardest — and the most important. This guide shows you exactly how to attract, engage, and retain early users using free or low-cost tactics that actually work. From cold DMs to clever content and community outreach, this is your go-to manual for early traction.

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